Slide 1


What are the answers at the following questions:

  • The essentials for successful brand planning for small cities including new and updated processes, advice, checklists and techniques.
  •  Explanations of the different forms of place branding, branding in tough times, selection of place branding expertise and the role of product development, placemaking and wayfinding in place branding.
  •  How to introduce a strategic focus to enhance small city competitiveness.
  •  Interesting insights from some of the worlds leading place branding consultants, academics and practitioners.